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News

Optimizely enhances Experimentation Platform with PCI compliance

Optimizely Acquires Experiment Engine

Optimizely buys Experiment Engine for its optimization tools

Optimizely acquires Experiment Engine to offer more collaboration tools for big companies

Optimizely expands its experimentation platform to OTT TV

Optimizely's Industry-First Over-the-Top Experimentation Platform Now Generally Available

New Optimizely X platform encourages web experimentation

Optimizely targets developers with its new testing platform, Optimizely X

Optimizely X launches so marketers can experiment everywhere, including TV

Optimizely releases new products signaling its emergence as ‘an Experimentation Platform’

Optimizely X Launched for Marketers, Developers and Product Managers to Experiment Across Any Device, Channel or Application

Introducing Optimizely X

Retailers must focus on user experience, research says

How To Create A Better Customer Experience

UK Consumers Seek Better Online Engagement

3 Web Testing Tips From A Billion Dollar Big Data Analytics Team

Online first model for new initiatives drives down cost and risk

Optimisation: a c-suite priority?

Case study: how a children’s personalised publisher saw an 18% sales rise

Three Steps to get your Team on board with Optimisation

Three steps to get your team on board with optimisation

How Optimizely executive's passion for products drives major growth

Dan Siroker's Optimizely Helps Turn Data Into Better Decisions

Looking for a Reaction

E-Commerce: How to Stand Out from the Crowd

Facebook gives everyone access to Reactions, its ‘Like button’ extension

The Science Behind Facebook’s New Reactions: Why Mark Zuckerberg Said Nay To A ‘Yay’ Button

Twitter launches Fabric app for iOS and Android

How presidential campaigns are building the perfect website

Shutterstock Partners with Sprinklr, Optimizely

Five e-commerce best practices to stand out from a saturated market

Optimizely names UK Manager

3 Ways User Experience Impacts Your Brand

Seven Software Products Your Tech Department Should Explore

This Is What 2016 Has in Store for Technology

50 enterprise startups to bet your career on in 2016

Neun Tipps zur Optimierung Ihres Online-Shops

These Employers Give Moms and Dads Equal Baby Leave

How to not kill your SaaS: How I overcame my dangerous addiction to PGH (Premature Growth Hacking)

Optimization tips for Black Friday and Cyber Monday

Start-up Optimizely shares a financial model for parental leave

Did Twitter Just Set Fabric on Course to be the iTunes of Mobile SDKs?

How Twitter Inc (TWTR) Convinced 250,000 Mobile-App Developers Of Fabric’s Worth

Twitter CEO apologies to developers, expands alliances

Twitter Adds 8 New Services To Its Fabric Platform, Which Is Used By 225,000+ Developers

Twitter’s Expanded Coder Kit Embraces Third-Party Services

Twitter Fabric now integrates with Stripe, Amazon Web Services, and Fastlane

Jack Dorsey wants to 'reset' Twitter's relationship with developers

Twitter just added nine new SDKs to Fabric

Dorsey appeals to developers, which means users

Optimizely raises US$58 million to build out personalisation platform

4 Ways Data-Driven Personalization Will Improve Your Business

Testing Company Optimizely Raises $58M As It Moves Into Personalization

Optimizely raises a fresh $58M to expand content testing platform amid rapid growth

Optimizely raises $58 million in latest funding

San Francisco startup founded by former Googlers grabs $58 million in funding

A Google engineer who quit to work on Obama’s presidential campaign just raised $58M

A/B Testing : Optimizely lève 58 millions de dollars

Optimizely Raises $58 Million In Funding, Increases Revenues 100%

Optimizely Personalization Now Available

Putting a user-friendly front-end on Statistics

Optimizely Announces Personalization Solution

Seven ways to personalize online marketing

What your team can learn from team Obama about A/B testing

Priceline’s Caine: ‘Everything is an A/B test’

The Secret to Winning a Presidential Campaign

GOP: It’s no longer playing catch-up to Clinton on tech outreach

Optimizely Adds Personalization Tool To Tailor Web And Mobile Experiences

Optimizely Personalization Announced: General Release Set For Fall 2015

Optimizely Introduces Personalization

Optimizely promises Netflix-style personalization for every Web site

Optimizely Moves Beyond Web And Mobile Testing With New Personalization Tools

Optimizely introduces new personalization capabilities for web and mobile

Optimizely Moves From Simple A/B Testing To Complex Personalization

E-retailers plan to spend more on website testing

2015 Best Places to Work in the Bay Area, Large Companies

Candidates Seek Big Bucks from Big Data in 2016 Race

Top 10 Y Combinator Companies by Funding Stage

Optimizely GA Release of Stats Engine Facilitates A/B and Multivariate Testing

Optimizely Claims 'Breakthrough' in Online Testing Platform

A Massive Social Experiment On You Is Under Way, And You Will Love It

Optimizely wants to fine-tune the mobile web

Optimizely Brings A/B Testing to Mobile

Don't Let Mobile Pass You By

What Some of Google's Most Elite, Entrepreneurial Employees Are Doing Now

9 Essential Tools for Building Your Startup

How Brands Can Outsmart the Mobile-App Rush

How A/B testing became publishers' go-to traffic builder

7 Tools to Hack Your Growth (That Means Get Big, Fast)

10 Tools for Better Website Testing

Disrupting How Bestsellers Are Made: Apply Startup-style Growth Hacking To Publishing

10 Reasons For Nonprofits To Move To A Revenue-Driven Model

7 Inexpensive Tools to Manage Your E-Commerce Business Better

3 Keys to a Successful Business-to-Business Company

Marketing tech: $50B in investment but top tools have only 4.1% penetration

Full Circle Fund asks startups to pledge 1 percent of equity, employees' time to philanthropy

3 Surprising Interview Questions You Should Ask Every Potential Employee

Internet: How websites are experimenting on you

The Apps We Use to Run Our Startup

GeekWire Calendar Picks: DeveloperWeek, Seattle Sports Tech Meetup, and more

Mergers and acquisitions, June 30

Website optimization platform Optimizely acquires machine learning startup Synference

Optimizely bulks up machine learning, acquires Dublin startup Synference

Experimental Marketing: The Big Payoff of Being Scrappy

Try This Killer Tool for Driving Traffic to Your Website

How Important is Responsive Design?

The Three Unconventional Questions To Ask Every Job Candidate

Bizible Partners With Optimizely To Improve A/B Testing For Sales Teams

Website Testing Company Optimizely Raises $57M Round Led By Andreessen Horowitz

The Importance of A/B Website Testing

A or B? For website testing firm Optimizely, it's a multimillion-dollar question

Optimizely raises $57 million for website testing

Optimizely Raises $57 Million to Stamp Out Hippos and Turn Data Into Action

Optimizely Raises $57M to Make the Web More Personal

A/B testing company Optimizely raises a massive $57M

TC Cribs Tours Optimizely's Spacious HQ, Where Table Tennis Is A Serious Sport

BlueKai and Optimizely Team Up in Personalized Marketing Effort

Optimizely's new developer tool takes the guesswork out of building iOS apps

Optimizely launches platform for testing and tweaking your native iOS apps

Optimizely Brings Its A/B Testing Platform To iOS Apps

The Three Unconventional Questions To Ask Every Job Candidate

Bizible Partners With Optimizely To Improve A/B Testing For Sales Teams

Searching for Profits in Mobile

What do Upworthy, the president and Starbucks have in common?

How I Increased My User-Registration Rate 2,800% in 4 Days

How To Generate Money-Making Test Hypotheses

How Optimizely helped Code.org sign up 15 million students in 5 days

Seeking Edge, Websites Turn to Experiments

Testing, testing

Remember To Vote For Crunchies Finalists!

Top 13 Startups That Killed It In 2013

Optimizely's so fast, Web surfers won't notice it

Liftopia Gets Skiers To Bounce Off Moguls, Not Its Website

Top 5 elements brands should test

How to Optimize Your Marketing in Real Time

Tech firms pitch in to help Philippines recover post-typhoon

The Top 5 Ecommerce Tests You Should be Running Right Now

The Rise Of The Enterprise Hacker

Testing the strength of the paywall

3 Smart Ways to Use Data When Developing Products

Top web optimisation tips for retailers as the Christmas rush begins with Black Friday and Cyber Monday

The Guardian boosts sign-ups to its dating site with Optimizely testing platform

Founder Stories: Optimizely's Pete Koomen

How they increased conversions by 46% on the Guardian's Soulmates dating site / Kerstin Exner talks with theMarketingblog

Clicktale Partners with Optimizely for User Tracking, A/B Testing

News Byte: Clicktale, Optimizely Partner on Refining A/B Tests

Optimizely CEO Dan Siroker's Trick For How To Test Investors, Board Members

How Optimizely Optimizes Web Site Sales

A/B testing: Math men are the new mad men

Optimizely Co-Founder Pete Koomen On Using The Art Of A/B Testing

Why Yahoo's "30 Logos in 30 Days" Campaign is Actually Brilliant Rebranding

10 Feedback Tools for Designers

IBM, Optimizely, Equinix, and more join CloudBeat 2013 lineup

Simple Split Testing Techniques To Improve Your Website

Understanding A/B Split Tests

Silicon Valley not waiting for U.S. immigration reform

Experiments help e-marketplace uSell find new sources of revenue

Healthcare.gov: Code Developed by the People and for the People, Released Back to the People

Sand Hill Road Invasion: Corporate Venture Capitalists

Optimizely Explains How It Boosted SimCity Pre-Order Revenue

Dan Siroker: A Eureka Moment on the Campaign Trail

One Entrepreneur's Favorite Start-Up Tools

Optimizely Raises $28 Million To Expand To Custom Website Service

How Optimizely Is Improving Website Personalization

Optimizely (YC W10) raises $28M from Benchmark Capital, growing over 400% a year

Website Testing Service Optimizely Raises $28M Round Led By Benchmark, Plans Global Expansion

Hot web optimization startup Optimizely gets $28M, boasts 400% revenue growth

The New King Of Web Optimization? Optimizely Has Run 100K A/B Tests On More Than 1B Visitors

The A/B Test: Inside the Technology That's Changing the Rules of Business

Obama Inc.: What businesses want to learn from the president's campaign

Unconventional Wisdom from Global Brands: Four Ideas from the Brite '13 Conference

5 Optimization Lessons from Optimizely CEO Dan Siroker

How Crate & Barrel keeps their website looking awesome: testing

30 Under 30: Forbes Announces Young Pioneers In Technology // Dan Siroker: Forbes' 30-Under-30

The Obama start-ups

Our interview with Pete Koomen and Dan Siroker, co-founders of Optimizely — a Y Combinator startup

Pete Koomen: The Quest for More Clicks

Optimizely's Assault on the One-Size-Fits-All Web

Optimizely aims to give Obama 2012 a data edge

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